You Paid WHAT For That?
port1080.
Posted to Etcetera on Tue Jan 30, 2007 at 03:46:53 PM EST (promoted by 1fastdog). RSS.
Foodies and wine enthusiasts have long been willing to pay top dollar for that special bottle of wine, or what the Zagat's claim is the best hot chocolate in New York. What's new is that in this day and age, and the moment of the celebrity chef, even the proles are beginning to appreciate the allure of good food and fine wines.
With the added attention that these luxuries are receiving, consumers must begin to ask themselves whether the added price is really worth it. Taste is highly subjective, and it's been long known that perception has a huge role to play in how we evaluate what we eat and drink. The classic example was a 1976 blind taste test, held in Paris, in which top French wine judges picked Californian wines over their French counterparts despite France's perceived station as the wine making capital of the world.
In a more recent example, a $30 bottle of supermarket champagne won the bubbly category in the 2005 International Wine Challenge, beating out much more expensive competition. Even wines from a supposed wine backwater, like Pennsylvania, can often come out well when tasted blind.
What's the most that you have ever paid for a bottle of wine, or a good meal out on the town? Was it worth it, or did the hype and the price tag cloud your judgment and lead you to paying far too much for something you could have equaled by buying from the bargain bin?
Editors note: While we're focused on buying into the hype and paying way too much for something, Thalia brings to our attention a series of articles that detail the scamtastic nature of the folks behind what some critics have proclaimed to be the best tasting chocolate available: NoKA chocolate.
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